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Take our word for it: if you want your lashes to look darker, fuller and lethally gorgeous all day long, then our new Worth the Hype Volumizing & Lengthening Mascara is your jam. A breeze to apply and comfortable to wear, this buildable formula actually does what it promises, making it “worth the hype” in every which way. It also features a brush that tapers at the tip, so you can brush, build, and lengthen even the littlest baby lashes at the inner corners of your eyes.


A volumizing and lengthening mascara that is destined to be your “ride or die.”


Enhances your eyes with a pop of color while creating the appearance of fuller, longer lashes.


Your lashes can have as much fun as you do.


Starting at base of lashes, gently sweep brush from root to tip. Repeat until desired level of volume and overall awesomeness is achieved.


For most recent ingredient list, please refer to packaging.

68462 INGREDIENTS / INGRÉDIENTS: Water/Aqua/Eau, Paraffin, Potassium Cetyl Phosphate, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire de Carnauba, Ethylene/Acrylic Acid Copolymer, Styrene/ Acrylates/Ammonium Methacrylate Copolymer, Beeswax/Cera Alba/Cire d’Abeille, Synthetic Beeswax, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Cetyl Alcohol, Steareth-20, Glyceryl Dibehenate, Steareth-2, Tribehenin, Acacia Senegal Gum, Glyceryl Behenate, Sodium Laureth Sulfate, Disodium EDTA, Propylene Glycol, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Hydroxyethylcellulose, Caprylyl Glycol, Tetrasodium EDTA, Trisodium EDTA, Soluble Collagen, Butylene Glycol, BHT, Potassium Sorbate, Sodium Dehydroacetate, Phenoxyethanol. MAY CONTAIN / PEUT CONTENIR (+/-): Iron Oxides (CI 77499). <13044>


Rated 1 out of 5 by from Not a very good one! I’ve been used this mascara for a week and of course you notice if works or not since the first time. The first one didn’t but I thought it was because I applied a primer from L’Oréal and that ruined the result. Well, I was wrong. Second time I used it by itself without the primer and it was exactly same finish. I think it’s kind of heavy that makes my lashes go down instead of up like we all want. They start all up and with volume but as the time goes by they end up being all down and like if I was not wearing mascara. A very disappointed product since I’ve read all the reviews and seemed like it was gonna be a boom for my eyes.
Date published: 2018-03-05
Rated 4 out of 5 by from Good Everyday Mascara I received this mascara for free in exchange for my honest opinion. I was very pleased with how quickly my shipment came first and foremost. It was also packaged beautifully. The first time I tried it out, I did not use primer as I usually would. I did find it less dramatic but it did a good job. Over the next few days, I used it as I normally would with a primer application first and was so happy. The mascara goes on smooth and is buildable. The wand is a little large but I was able to work with it to get the dramatic lashes that I love. Overall, I’d recommend this; for the price point, it’s good.
Date published: 2018-06-20
Rated 4 out of 5 by from Affordable! I think this was a great and affordable mascara that would work with a lot different eye shapes. It's wand features a tapered bristle brush that's densely packed. While being a more dense brush aids to it's volume and lengthening, it doesn't offers much in terms of separating. The formula is more wet and so there is a dry-down time, however it is buildable and doesn't clump up the lashes. This mascara does not flake, but I did find it since it isn't waterproof it does smudge after a full day of wear (8 hours) and that's my biggest concern with it. However, I do it find it worth the price and I think it's a good mascara (not amazing).
Date published: 2018-06-20
Rated 4 out of 5 by from Good product [This review was collected as part of a promotion.] Thanks influenster for the complimentary wth mascara. ✨As a lot of people in the beauty community knows, NYX products are good quality for low prices. ✨ the formula is kinda dry so if you’re used to a wet mascara, you’ll have to put on more coats than usual. Or you can place in hot water or place oil in the mascara. ✨ I like the length it gave but the volume was lacking. It gave a nice lift to my lashes. ✨I used 2 coats in the pictures seen so judge for yourself if you think that’s good enough. If you like supporting NYX (no drama, good quality, low prices brand), then boo you go buy this.
Date published: 2018-05-19
Rated 2 out of 5 by from Not worth the hype.. [This review was collected as part of a promotion.] Okay so first of all.. this smells like straight up play dough. And it’s a pretty strong smell which I don’t really like. The mascara claims to be volumizing and lengthening. Which it kinda is? It gave my lashes length but honestly doesn’t differ much from my natural lash length. And there’s not much volume.. at all. It also clumps up a lot and you have to keep blending it into your lash for a good result. It doesn’t feel good applying it because the wand is so tough. I probably would not purchase this item for myself & to me it is not worth the hype - I received this complimentary item from Influenste
Date published: 2018-04-25
Rated 5 out of 5 by from Better than the expensive ones !! Im so happy that i got the chance to try the NYX Worth the Hype Volumizing & Lengthening Mascara free thanks to Topbox Circle. Im not big on false looking lashes. I prefer a natural look but still want my lashes looking long and curl. This does the trick ! It so easy to apply, just one coat leave my lashes looking perfect. The brush curls as it glides and has little bristles at the end to coat the tiny inner corner lashes. It does last all day even in hot summer temp. I also really appreciate that its easy to take off. I cannot stand mascara that take rubbing and oil to take off. The NYX comes off with micellar water. For the price, i totally recommend it!
Date published: 2018-07-05
Rated 5 out of 5 by from NYX has done it again! Seriously, this mascara is magic. I already posted a review about the Boudoir waterproof, but this one is a dream! As someone who has short, straight lashes, this product does amazing things. I look like I'm wearing falsies, and it actually does stand up to a little water. This mascara is a total game changer, and for the price you can't beat it.
Date published: 2018-01-31
Rated 4 out of 5 by from Super lengthening! I received NYX Worth the Hype Volumizing & Lengthening Mascara free thanks to Topbox Circle. I really liked the old style brush with all the dense brisles. I prefer a bolder look so i appled two coats to the left side as shown in the picture. It's very comparable to some of the higher end brands. I found it slightly difficult to apply it neatly on the bottom lashes which is why I gave it 4 starts. It comes off easily with micellar water and does what it claims to do! I would definitely recommend at this price point!
Date published: 2018-07-05
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