SFX HALLOWEEN MAKEUP MADE FOR SCARY MAKEUP LOOKS.
SHOP HALLOWEEN MUST HAVES

LIP LINGERIE XXL
Lip lingerie XXL is here in a matte black shade!

HALLOWEEN MAKEUP ESSENTIALS
Every product you need to bring your makeup illusions to life.

MEET THE GLOBAL PHENOMENON
NAMED MIMI CHOI
BACK FOR HER 4TH HALLOWEEN CAMPAIGN WITH NYX PROFESSIONAL MAKEUP!
Illusion makeup artist known worldwide for her unique, eye-catching artistry, Mimi has built an army of 4.3 million followers and counting (@mimles on Instagram and Tiktok). Her jaw dropping artistry has been seen at the Met Gala, The World According to Jeff Goldblum, Ripley’s Believe it or Not!, and Variety in Japan and Spain. She has brought her incredibly artistry to masterclasses around the world in London, Paris, Naples, Buenos Aires, Lima, Sao Paulo, Mexico City, Seoul, Taipei, Jakarta & Moscow, with brand collaborations including Burberry, Valentino, UNICEF, Warner Brothers, Coca-Cola, and the Food Network.